Resume
As a creative marketing professional, I bring a strategic, hands-on approach to every project. From building social media accounts from the ground up to developing targeted email campaigns, I focus on creating content that drives engagement and builds meaningful connections. I'm passionate about combining creativity with purpose, and always open to new opportunities to create work that makes an impact.
Experience
July 2023- Present
Communication & PR Manager
San Marcos Area Chamber
of Commerce
San Marcos, TX
July 2022- July 2023
Marketing & Special Events Associate
Mexic-Arte Museum
Austin, TX
Aug 2021- May 2022
Graduate Instructional Assistant
Texas State University
San Marcos, TX
Jan 2019- May 2019
Social Media Intern
The Forum
Wichita Falls, TX
Sept 2019- Jan 2020
Social Media Manager
& Sales Representative
Goldcreations Jewelers
Wichita Falls, TX
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Manage all social media channels, increasing engagement and follower growth through strategic content and high-quality visuals.
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Develop and distribute bi-weekly member emails and Chamber updates, ensuring consistent communication with stakeholders.
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Write press releases, handle external media relations, and maintain internal communications for Chamber members.
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Design and produce all graphic materials, including event signage, presentations, and marketing collateral for networking events, community gatherings, and annual member events.
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Spearheaded the rebranding and redesign of event materials, elevating the visual identity for Chamber events like mixers.
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Successfully boosted engagement across social media platforms and email campaigns, driving member participation and community awareness.
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Managed all social media platforms, ensuring alignment with the Museum’s brand and mission to engage and grow the audience.
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Coordinated and executed special events, including Viva La Vida, Austin’s largest Day of the Dead celebration, overseeing logistics and event promotion.
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Developed press releases and email campaigns to effectively communicate museum updates to media outlets, members, and the community.
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Assisted with website updates and designed monthly newsletters to keep members informed and engaged with museum activities.
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Assisted professors in grading and developing PR assignments, providing valuable feedback to enhance student learning.
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Acted as a resource for students, answering questions and ensuring clarity on course assignments and content.
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Coordinated with students and faculty to perform administrative tasks, supporting smooth communication and course operations.
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Created engaging social media content to strengthen the brand’s online presence and foster community interaction.
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Resolved customer concerns with professionalism and empathy, ensuring a positive customer experience.
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Maintained clear and effective communication with customers, team members, and management to support smooth operations.
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Collaborated effectively with the team while also taking initiative to complete tasks independently and without direct supervision.
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Developed creative concepts for social media posts, resulting in increased engagement and audience interaction.
Education
2020-2022
Texas State University
Masters in Mass Communication
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Graduate Instructional Assistant
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Completed professional project
2016-2019
Midwestern State University
Bachelor of Arts in Mass Communication
Double Minor in Digital Media & Art
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Vision Award in Journalism
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Nominated for Outstanding Senior Woman
Skills
Social Media
Account management.
Content creation.
Engagement.
Marketing/PR
Press Releases.
Email Campaigns.​
Crisis Management.
HTML/CSS
Website design.
Responsive design.
Javascript.
Video & Photo
Storytelling.
Attention to detail.
Technical & Artistic.
