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One of my earliest memories is asking my parents for a camera. That moment sparked a lifelong interest in capturing stories through photos, and later, through design and writing.

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In high school, I discovered graphic design while creating flyers for school clubs. During college, I developed my writing skills through journalism, which led me to explore public relations. In graduate school, I focused on marketing and PR, building a strong foundation for my work today.

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Professionally, I’ve managed social media accounts, written press releases, created and sent email campaigns, and promoted events of all sizes: from local networking meetups to large-scale community events in Austin. My goal is to connect with people through clear, thoughtful, and creative communication... whether that’s through visuals, writing, or strategy.

Favorite Tools

  • Adobe Creative Suite

  • Canva

  • Hootsuite & Mailchimp

  • Instagram & Pinterest

  • Procreate

What Inspires Me

I’m constantly inspired by the creatives behind the marketing campaigns I see in everyday life, like clever ads, strong visual identity, or a thoughtful social media strategy. I pay close attention to how brands I personally use and admire show up in the world, and I enjoy following marketers, designers, and storytellers who are behind those efforts.

Facts About Me

  • I love plants and am a dog mom to 2 pups.

  • I enjoy film photography and the nostalgia of it.

  • I love spicy foods! Growing up in a Mexican household, salsa makes its way onto just about everything.

  • I enjoy making playlists and learned to play the ukulele so I could play one of my favorite artist's song.

  • London has been my favorite place I've ever visited. I studied graphic design and printmaking there.

  • I basically live off coffee... it’s the fuel behind every project!

Music that keeps me going

Current Artists on Repeat:

Kacey Musgraves, Kendrick Lamar, Empire of the Sun, ABBA

Top genre:

Indie

Contact

I'm always looking for new and exciting opportunities. Let's connect.

  • LinkedIn

© 2025 by Joanne Ortega.

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